Multiple Sclerosis Aus
Sector
Not For Profit
The Challenge
Refresh and revitalise one of Australia’s best known not-for-profit orgs Annual Report.
MS has been helping Australians to live with Multiple Sclerosis since its founding in 1956. They continue to do amazing work through their support service programs, employment support, fundraising and volunteer initiatives – we were chuffed to have the opportunity to work with such a credible organisation.
We worked collaboratively with their in-house comms team to breathe new life into their annual report and freshen up the design to drive higher engagement for the audience. We took a cue from the ‘gap’s’ in the lettering of the MS mark and allowed it to become a linking feature throughout.